Northgate Capital Finance
SERVICES
Facebook Ads Management for Local Service Businesses
We build, launch, and manage Facebook ad campaigns that bring homeowners to local contractors and service companies. Every lead is captured, followed up automatically, and routed straight to the owner's phone.
WHAT'S INCLUDED
A complete lead generation system, managed for you
Every client receives the full service below. Facebook Ads management is the core, supported by the tools that turn leads into booked jobs.
Campaign Strategy and Build
Market research, audience targeting, offer development, and ad creative written for the client's service area.
Automated Lead Follow-up
Instant text message replies to new leads, plus a follow-up sequence that encourages them to book an estimate.
Lead Capture Funnel
Facebook lead forms and landing pages connected directly to a CRM, so no inquiry gets lost.
Ongoing Optimization
Weekly monitoring of ad performance, budget adjustments, and creative testing to lower cost per lead over time.
AI Call Answering and Missed-Call Recovery
Calls that would otherwise go to voicemail are answered or followed up by text, so the business doesn't lose jobs.
Monthly Reporting
A clear summary of leads, booked appointments, and ad spend each month.
WHO IT'S FOR
Built for owner-operated local service businesses
Our clients are contractors and home service companies who want a steady flow of booked jobs without managing ads themselves.
PRICING
Simple, transparent pricing
One setup fee to build the system, then a flat monthly fee to manage it.
Setup
$3,000
One-time fee
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Campaign strategy and audience research
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Add creative and copywriting
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Lead capture funnel build
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CRM setup and pipeline configuration
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Text follow-up and call handling automation
Monthly Management
$1,495/month
Billed monthly. Cancel with 30 days notice.
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Ongoing Facebook Ads management
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Weekly optimization and creative testing
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Automated lead follow-up
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AI call answering and missed-call recovery
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Monthly performance reporting
Ad spend is separate. Advertising budget is paid by the client directly to Facebook (Meta) and is not included in or collected through our management fee.
HOW IT WORKS
From first call to live campaign
1
DAY 1
Strategy Call
We learn about the business, its service area, and the jobs it wants more of.
2
DAYS 1 TO 14
Build
Campaigns, funnel, CRM, and automations are set up and tested end to end.
3
DAY 1
Strategy Call
We learn about the business, its service area, and the jobs it wants more of.
4
DAY 1
Strategy Call
We learn about the business, its service area, and the jobs it wants more of.
REFUNDS AND CANCELLATIONS
Clear terms, no long-term contract
Monthly Management
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Cancel anytime with 30 days written notice. There are no long-term contracts or cancellation fees.
Setup Fee
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Refundable in full if cancelled before campaign build begins. Once build work has started, the setup fee is non-refundable.
Full details are available in our Refund Policy and Terms of Service.